Press release
Community Spirit in Cork continues to Triumph as Local People Donate to Support Each Other
The Actimel campaign to “Give Communities Their Best Shot” has got off to a hugely successful start. With 339,080 Actimel bottles already donated to Fareshare and Foodcloud in the UK and Ireland, it’s clear that the willingness to help local people is still very much alive in lockdown 3.
Munster is smashing it as 5,540 bottles have already been donated to the Cork distribution centre. FoodCloud, who are helping to distribute the bottles into the local community throughout their network of charities, foodbanks and community groups, is calling to people to dig deep and help more, saying “there is still more that people can do!”
Speaking about the campaign, Cormac Byrne, Danone’s Head of Sales said, “We are delighted to partner with FoodCloud to donate Actimel, our mighty shots! As a BCorp, we believe we all have a role to play in supporting each other. We’ve seen inspiring examples of communities coming together over the last year, and we want to encourage this community spirit to continue. Every time you buy and scan a pack of Actimel, we will donate one to charity, simply log on to Actimel.ie.”
Small but mighty: Each shot of Actimel is packed with 10 billion L. casei cultures along with 1/3 of the recommended daily intake in vitamin D, as well as vitamin B6 which support the normal function of the immune system. Just one shot a day and you can take on whatever the day throws at you.
press release
